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William Grant & Sons, new-luxury

Will Rix

WGS is a core client for the creative agency, Space.


Whilst leading their communications, I managed creds and case studies - rejuvenating and reordering their system with a new business intent, focussing on 'modern luxury' within the copy and art direction.


Key brands: Discarded Spirits Co., Glenfiddich and Hendrick's.


Below are a selection of examples.



























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