Event collateral: Defining a world-class learning platform
- Will Rix
- Mar 13
- 1 min read
Series of one-pagers explaining DataCamp's offering for B2B events.
Broadly, the copy centered around a new B2B concept: The learning solution for the data and AI age.
Briefed in by the sales team, the printed one-pagers are an in-person tactic to engage new clients at major technology, business intelligence, AI, and legal conferences. Copy is adapted to fit the specific use cases, focussing on a specific offering to suit the average attendee of the audience.
Copy was briefed in by the DataCamp COO, and worked on in collaboration with the C-Suite team.
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